Pages Navigation Menu

My Job Is Making Your Job Easier!

Perrys Google Adwords Guide

 

Ultimate Guide To Google AdWords, The Best Selling Book on Internet Advertising, Immediate Access To Millions Of Online Buyers

 

Google AdWords can be an incredible source of 365, 24/7, year-after-year traffic…if you know what you’re doing. You must stay at the leading edge or get trampled, because every second of every day, up to 40,000 people search for something on Google.

 

The latest edition of the Ultimate Guide to Google AdWords is packed with all new insights. Nearly all other AdWords books are now out of date due to recent changes in Google.

 

The majority of searches are now on smart phones. If you’re not on top of the mobile game, you’ll be what was. Find out how to avoid that fate. The “right side wipeout” ratcheted up competition. Google is now a 95/5 game. If you’re not in the “5” you’ll be out of business in a few years. Find out how to leverage this change for big traffic boosts.

 

Adwords Scripts have utterly changed the level of automation possible in accounts. Your success on AdWords success is largely determined by how well you harness your automation opportunities!

 

Including a new chapter on how to create the best possible landing page, checklist included.  A new chapter on the “Remarketing Grid” tool, AdWords Scripts, insights have been collected  from millions of dollars of ad spend working with some of the largest advertisers.

 

AdWords Essentials Training With Three Training Sessions
From Mike Rhodes

 

Session One: ABCs and Setting Up:

  • When you should…and shouldn’t…use this and why.
  • A tour of Google’s newest ad interface
  • Never get lost in the AdWords lingo with this useful glossary.

 

Session Two: The Building Blocks of your Account, 3 building blocks of every successful AdWords account:

  • What are ‘keywords’, how to find the best ones, how many are needed, what are negative keywords.
  • How to write great ads, ideas for great ads…
  • Building the Right Ad Groups and Campaigns

 

Session Three: My Ads Are Running, Now What?

  • AdWords account optimization
  • What’s needed to get the most from your AdWords account
  • Conversion Tracking
  • Bid Management

 

Begin chiseling your way in and showing up when those 40,000 people per second search on Google.

 

Get Your Ultimate Guide To Google AdWords
Plus AdWords Essentials Training

 

Here’s what’s new in the latest edition…

  •  The majority of searches are now on smart phones. If you’re not on top of the mobile game, you’ll be what was. Find out how to avoid that fate.
  •  Google’s powerful automation features are now essential. If you’re not using them, your competition will leave you in their dust. Learn how to put them to work for you instead of against you.
  •  A large percentage of searches are local, for businesses like dentists and restaurants. If you’re a local brick-and-mortar, you must have a strong Google strategy.
  •  The “right side wipeout” ratcheted up competition. Google is now a 95/5 game. If you’re not in the “5” you’ll be out of business in a few years. Find out how to leverage this change for big traffic boosts.
  •  Google switched one full “slot” on the search page from organic free SEO to paid search. 10% more real estate for advertisers than before. If you’re relying on SEO alone, you’re do so at your own peril.
  •  Google completely revised the format of both text and display ads. This is a huge change that advertisers are still confused about how to deal with. We take you by the hand and show you how.
  •  How to use audience bidding to reach your targets based on gender & age.
  •  The interface is completely redesigned for early 2017, which means you need a new reference. Our online supplement contains instructions on how to deal with this.
  •  Adwords Scripts have utterly changed the level of automation possible in accounts. Your success on Adwords success is largely determined by how well you harness your automation opportunities!